An Taobh Tuathail is an Irish language music show on RTÉ Raidió na Gaeltachta. Cian, the host approached me to do a logo to mark their 20th year broadcasting. We went much further & created a new brand system & strategy to use their social media & mailing list to increase awareness & listenership. This greatly dictated the style of the final result. All photography by Brid O’Donovan.